Financial Advisors: Build Your Ideal Clientele Naturally
Are you frustrated that so many people—prospective clients—don't like to talk money, markets, and investments?
I'll guide you to bridge that communication gap.
Marylyn's Framework works!
Framework for messaging that appeals to my ideal clients
Framework for messaging that appeals to my ideal clients
Framework for messaging that appeals to my ideal clients
"Marylyn delivers a lot of value in getting me to present myself authentically. Her framework shows me how to message my strengths in a way that appeals to the kind of clients I want to work with and filters out the ones I don’t. " – Bob Stoneking, Founder of Pachydermos LLC
Communicated what I'd been trying to say for years
Framework for messaging that appeals to my ideal clients
Framework for messaging that appeals to my ideal clients
"I have taken many workshops and classes on messaging, but none like Marylyn's. She led me to tap into my uniqueness. With her expertise, we were able to put language to what I had been trying to say for years.” — Teresa Morris, Registered Nurse, Certified Usui Reiki Master Practitioner, and Crystal Therapist
A fresh perspective that changed everything for me
A fresh perspective that changed everything for me
A fresh perspective that changed everything for me
I became more confident talking with prospects and creating my web presence. Marylyn’s approach changed everything for me. I love her straight-forward, clear, and wise guidance. She puts me at ease with change and challenges me to think from a fresh perspective.” – David Fisher, Mental Fitness Firekeeper, Executive Coach, PQ Mastery Facilitator
More confidence, more clients
A fresh perspective that changed everything for me
A fresh perspective that changed everything for me
The process with Marylyn really helped me refine and own my message. I’ve got clarity on the right people to communicate it to, and my confidence has grown in sharing it. I have more people reaching out for discovery sessions now, and I continue to get new clients. – Barbara Gustavson, Founder, Discover Next Step
Why I Do What I Do
Hi, I'm Marylyn. I believe business is personal.
I was a client of three different financial service providers. They all had the same qualifications and offered the same services. Yet each created a vastly different customer experience. Only one of them I'm happy to stay with and refer.
Those experiences got me thinking, how do people choose an expert to hire?
That question sparked my creation of The Expert of Choice LLC.
My consulting focuses on financial advisors because I see advisors as crucial to enabling people to achieve their dreams.
If you're an independent financial advisor who wants to be more than just one more advisor in the sea of sameness, step up to becoming a Dream Funder. Together we'll strategize how.
Marylyn King
Founder and Chief Message Maker
Want a roadmap to grow your advisory business by 60%?
It doesn't happen by chance. It happens by strategy. Get The Financial Advisor's Client Referral Roadmap to strategize for more and better clients. It's easier than you think.